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Italy Online Betting: FAQs

Our online betting experts answer some of the most frequently asked questions by online bettors in Italy
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    Are betting sites legal in Italy?

    Italy liberalised betting regulations, making it straightforward for operators to apply for gambling licences. Now, multiple online sports betting companies from Italy and outside the country can supply online betting services legally to Italy-based players.

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    Is it safe to bet online in Italy?

    Betting online in Italy is 100% safe. What we would advise is that anyone partaking in online betting activities should ensure they are betting with licensed betting operators. Betting sites will usually feature their licensing details in the footer on their website. It is also advisable to read the terms and conditions found on your chosen betting site. This will ensure you know all the facts before depositing any funds.

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    Which Italian sports betting site should I join?

    The type of betting site we would recommend signing up to would be based on your individual preferences. This is why on betting.bet, we provide an extensive review of each and every Italian betting site within our network. This enables you to decide which is best for you.

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    Will I pay income tax on winnings I make from betting in Italy?

    Winnings generated from online gambling in Italy are tax-exempt. This is one of the many reasons Italians find online sports betting to be an attractive pastime.

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    How does betting.bet help online bettors in Italy?

    Betting.bet is a hub for bettors looking for online betting services. As well as providing a window into the best betting sites in Italy, the betting.bet team also provides regular commentary on popular sports betting events. Therefore, if you’re in the market for top bonuses, betting tips and advice, you’ve found yourself on the right website!

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    Can I use Italian sports betting sites on my smartphone?

    The Italian sports betting market is known for being one of the most progressive European betting industries. This is due to its use of innovative online betting technology. If you’re a player looking to place bets using a mobile device, you’re in luck! Nearly all of the sportsbooks that are live in Italy are mobile compatible.

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    Can I use sports betting apps in Italy?

    Yes. Many online sportsbooks operate online betting apps in Italy. Betting apps can offer a great level of convenience for bettors looking to place bets quickly and on the go. In recent times, online betting apps have become popular amongst those looking to bet in the live markets. In some cases, bookmakers will offer unique bonuses just for players betting via their mobile apps. Italian betting operators with a large community of app bettors include Betfair, BWin and Unibet.

Online Sports Betting in Italy

We dig deep into the Italian online betting market, showing players exactly what betting services are on offer!
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    Italy's Legal Online Sports Betting Industry

    Online betting in Italy is a hugely popular pastime, with the Italian betting industry having gathered some serious pace over the past few years. Although most gambling activities were deemed illegal for many years, the Decree on Liberalisation (Article 38) of 2007 saw all forms of online gambling made legal. This gave Italy the freedom to develop its own regulated online sports betting market.

    Italian gambling activities are now managed and regulated by the Agenzia Dogane e Monopolio di Stato, also known as AAMS. The organisation is regarded as one of the fairest regulatory bodies in global gambling, only issuing licences to operators that boast a proven track record and a determination to operate in a responsible fashion.

    However, it wasn't until 2020 that the first set of Italian gambling licences were awarded. This saw 200 licences issued to vetted organisations. Now, Italian bettors have a whole catalogue of online betting operators to choose from, with both Italian-born brands and international operators providing gambling services in Italy.

    Italian law states that players must be of the legal gambling age to place bets online. This is currently 18 years old.

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    Italy: Leading Online Betting Markets

    Italy has and continues to play home to some of the most globally-recognised sports stars in history. This, paired with Italians’ passion for spectator sports, has seen Italian bettors develop an eclectic range of betting tastes. While most online betting sites will list 30+ sports betting markets as standard, here are the most sought-after:

    • Football Betting: Football bets make up a significant chunk of the bets placed in Italy. With Italy being the home of teams with a worldwide following, football is sewn throughout the tapestry of Italian culture. Whether you wish to place bets on the Italian national team, AC Milan, Inter Milan, Juventus or a team in the Premier League, your chosen betting site will provide you with the odds and markets you are looking for. What's more, all leagues and competitions are covered, from the La Liga and Bundesliga to the Premier League and Ligue 1; Italian betting sites are truly all-encompassing.
    • Rugby Betting: Rugby betting is highly in demand in Italy, with many of the top online betting sites launching rugby-based promotions and incentives. As well as providing betting opportunities on rugby matches taking place in Europe, the majority of betting providers will carry odds from games and tournaments taking place across the globe!
    • Basketball Betting: Italy is a force to be reckoned with when it comes to basketball talent. The men's national basketball team won gold at the 1983 and 1999 Eurobasket and silver at the 1980 and 2004 Olympics! This love for the game is supported by Italy's betting operators, with almost every site in the country offering basketball betting as a service. If you are looking for the best LBA and NBA match odds, we highly recommend checking out Bet365!
    • Tennis Betting: Italian sportsbooks take a comprehensive approach to their tennis betting services, with online bettors able to explore hundreds of tennis betting markets throughout the seasons. With names such as Andreas Seppi and Fabio Fognini originating from Italy, betting on tennis is understandably of interest to Italian bettors.
    • Boxing and MMA Betting: Boxing and MMA betting has gathered momentum across the globe. With new organisations formed and a generation of new and exciting fighters coming through, more and more fighting action is being televised. From heavyweight boxing to action in the hexagon, Italian bettors are inundated with MMA and boxing betting options. Other sports betting markets found on Italian online betting sites include baseball, golf, Olympics, racing and more!
    • Alternative Markets: Alternative markets refer to betting markets that sit outside the remit of popular sport. Many betting sites in Italy will provide players interested in eSports, futsal, curling and even politics the chance to make betting predictions.
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    Qualities of a Great Italian Sports Betting Operator

    When comparing Italian online betting sites, there are a few qualities that are simply a must. Below, we look at the aspects making up the top betting sites in Italy.

    • Live Betting: Most online sports betting sites in Italy will offer a live betting facility. This gives players the freedom to place bets at any point during a sporting event. Italian sportsbooks offering live betting options include the likes of BWin, Bet365 and William Hill Italy.
    • Competitive Offers: Betting sites with juicy bonuses are worth looking into. Italian bookmakers tend to offer a variety of offers to suit all players. These include sizable welcome bonuses, free bets and incentives for regular account activity.
    • Safe Gambling Services: The more attention a betting site pays to safe gambling, the better. Betting operators operating in Italy will need to meet certain requirements around safe gambling in order to be issued with a gambling licence. Most will feature a page entitled ‘Responsible Gambling’. Here, players can access the safe gambling tools and information available to them.
    • Betting Site Design: While you may not think the way a site is designed is anything to look into, in this case, looks are everything! A site that is easy on the eye and designed in a way that is easy to navigate is ideal! This is because if a site is simple to use, it enhances your experience as a bettor.

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Top Online Sports Betting Sites in Italy

Below, we review our recommended sportsbooks, drawing your attention to the leading betting sites offering the best gambling services in the country.
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    William Hill Sports Italia Review

    William Hill is a British-founded betting brand that has over the years evolved into a global gambling site of choice. The Italian version of the website is one of the most popular betting platforms in the country. With multiple markets and a strong selection of bonuses, players get a lot of bang for their buck when choosing to bet with William Hill. One of the many reasons players are lured into William Hill is the new player bonuses, which can be hundreds of euros in some instances!

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    Bet365 Italia Review

    Bet365 is a sports betting business that has been going since 2000. Offering a consistently great online betting experience, Bet365 is understandably a top choice amongst Italian sports bettors. This well-regarded betting site is the ideal destination if you're looking to bet in the live markets. That's because players can source some of the most generous odds on live football, racing, golf and tennis when signed up to Bet365. What's more, live betting bonuses are readily available through this bookmaker.

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    LeoVegas Sports Italia Review

    Although LeoVegas is commonly thought of as a casino site, the brand is making some serious waves in the sports betting space, especially in Italy. Whether you wish to bet on popular or niche sports markets, LeoVegas will be able to assist. From enhanced odds offers to acca deals, LeoVegas customers are always able to bag a betting bargain!

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    Unibet Sports Italia Review

    Looking for an online betting site that you can use on your smartphone? Look no further than Unibet! Unibet takes a mobile-first approach when creating its online betting portal. This is supported by a well-designed and initiative sports betting app. Please note that the Unibet Sports app is free to download and can be used anywhere in Italy!

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    BWin Sports Italia Review

    BWin makes wagering on all major sports an easy process. This is due to the user-friendly nature of the site! Working with a modern, minimalist design, the website is easy to move around, with everything positioned in the place you'd expect it to be. If you're looking for a quick-loading site that is seamless to use, BWin Sports is the one to look into!

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    22Bet Sports Italia Review

    Football, baseball, ice hockey and golf are the most bet-on sports on the 22Bet Sports platform. If you're interested in any of these betting markets, we highly recommend creating a betting account with 22Bet. As well as generous odds, 22Bet also provides commentary and in-depth statistics, giving players all the details they need to make well-informed betting decisions.

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    SNAI Sports Italia Review

    SNAI is a brand that provides a whole wealth of online gambling services, including sports betting. As a reputable company, SNAI is seeing new players join its community all of the time. This is partly down to the lucrative free bets up for grabs!


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