betting.bet logotypebetting.bet logotype

Betano: One of the Latest Betting Sites to Enter the UK!

It has been announced that Betano will launch in the UK on May 1st 2024, giving British bettors a catalogue of markets and offers from the offset.

Betano: One of the Latest Betting Sites to Enter the UK!
Betano: One of the Latest Betting Sites to Enter the UK!

When it comes to betting sites, the more the merrier! This is because having more bookies to compare means more offers, more markets and more betting features. This is why at betting.bet, we are always thrilled to learn about new betting sites entering the UK market, giving our community a greater pick from a great bunch of sites. 

This week, it has been announced that Betano will launch in the UK on May 1st 2024, giving British bettors a catalogue of markets and offers from the offset. Punters will be able to register with Betano simply via betting.bet from the date of launch.

Who is Betano?

Betano is an online betting and casino brand headquartered in Greece. The betting company has grown into various markets in Europe and Latin America, and more recently, Africa and North America. The brand now sets its sights on the UK market, having partnered with the respected Kaizen Gaming and technology provider, BVGroup, to do so. BVGroup is the owner of the renowned sportsbook, BetVictor, signalling we are in for a great betting product come May 1st! 

โ€œIt is a challenge to enter one of the largest regulated online gaming markets in the world,โ€ said Julio Iglesias Hernando, Kaizenโ€™s chief commercial officer.

โ€œTo ensure a successful entry, you need excellent partners. A bit like competing in the Premier League. Finding the right partner has been a top priority for us. This is exactly what we did with the well-established and reputable BVGroup. We are confident that our partnership in the UK will be a success.โ€

This move to the UK comes as a great year for the brand, having been named as the official sponsor of both Uefa Euro 2024 and the CONMEBOL Copa America 2024. To stamp its name in the UK football worls, it has just announced that Betano has become Aston Villa's new principal and front-of-shirt partner.

As for the betting site itself, Betano has revealed some details. Features UK punters can expect to include in-play betting, enhanced accas, bet boosts and a bet builder product. They have also said that a large suite of safe gambling resources will be readily available for players to tap into whenever they are required.